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Lead Sources

Example

This is an example of an entry that describes Lead Sources which would appear in your Sales PlayBook.

Below are the lead sources we identified when developing our Sales Process Map. 

Refer to this list often to make sure you aren't forgetting to target a potential source of leads!

Referrals

• Current clients
• Past clients
• Professional network
• Friends

Networking Events

• New York Enterprise Report
• Meetup

Networking Groups

• Dave's Lead Exchange Group
• Brian's Networking Group

Social Media

• LinkedIn
• FaceBook
• Twitter

Marketing

• Purchased lists
• Web-to-lead form
• Newsletter